This weekend sees a little something for everyone: The fanboy crowd can see what Neill Blomkamp and Peter Jackson have cooked up in District 9 (reviews) Tweens and their families can attend Bandslam (reviews) with Vanessa Hudgens; Those feeling a bit romantic can see Eric Bana woo Rachel McAdams as The Time Traveler's Wife (reviews); And those that like adult comedy fare will want to see Jeremy Piven get The Goods: Live Hard, Sell Hard (reviews)
Others like Pamela McClitock of Variety see the weekend as a Battle Of The Sexes:
Get ready for the showdown of the demos at the weekend box office as Sony goes after younger men with sci-fi pic "District 9" and Warner Bros./ New Line romances the ladies with "The Time Traveler's Wife."
Neither will have much wiggle room, since they open one week after Paramount's "G.I. Joe: The Rise of Cobra" and female-skewing pic "Julie and Julia." "District 9" opens on 3,049 screens, while "Wife" tallies 2,988.
There are three other wide openers: Disney's animated "Ponyo," from Japanese filmmaker Hayao Miyazaki (927 runs); Summit Entertainment/ Walden Media's teen musical "Bandslam" (2,121 runs); and Paramount Vantage's Jerry Piven comedy "The Goods: Live Hard, Sell Hard" (1,838 runs).
Most will be eying the race between "District 9," produced by Peter Jackson, and "G.I. Joe," which opened to $54.7 million last weekend. Its cume through Wednesday was $71.9 million.
"District 9" is about apartheid against aliens, who are housed in South Africa. Tracking is strongest among males 17 to 35.
Box office observers expect "District 9" to open in the 20s, but it could overperform if word of mouth is strong. Sony has waged an aggressive viral marketing campaign for the film.
"Time Traveler's Wife," starring Rachel McAdams and Eric Bana, is based on the bestselling time-travel romance by Audrey Niffenegger. German filmmaker Robert Schwenke directed.
Tracking is strong for the film, indicating that it could take the lead over the soph sesh of "Julie and Julia." The latter opened to $20 million last weekend and has cumed $28.6 million through Wednesday.
"Ponyo" opens in the U.S a year after its international run. The film, about a young fish that wants to become human, grossed $183.4 million overseas, including a gross in Japan of $165.6 million.
Miyazaki's credits include "Princess Mononoke" and "Spirited Away," one the top grossers of all time in Japan.
A finish in the single digits is expected for "Bandslam" and "The Goods."
"Bandslam" stars Disney Channel's Vanessa Hudgens and Aly Michalka, along with Gaelan Connell, Scott Porter and Lisa Kudrow. The romantic comedy tells the story of a teenager who seeks revenge on her ex-boyfriend by forming a band of her own.
"The Goods," produced by the Par Vantage label, was helmed by comedian and filmmaker Neal Brennan. It also stars Ed Helms and Ken Jeong. Storyline revolves around a used-car liquidator who organizes a fire sale at an automobile dealership.
Par says the film cost $10 million to produce....
Nicole Sperling of EW thinks D-9 with no-stars in the cast and low-budget will emerge as the weekend's big winner...
Next Week: Quentin Tarantino and Brad Pitt prove themselves to be Inglourious Basterds; I must say Shorts the latest family pic from Robert Rodriguez looks like lots of fun; Finally Alexis Bledel faces the real world in the comedy Post Grad.
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