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Monday, March 10, 2008

When The Wooly Attack

10000 BC wins the weekend as expected-but will probably be extinct by next week...

Ben Fritz of Variety:

Prehistoric populations were big if not quite epic this weekend, as Warner’s “10,000 BC” grossed a solid $35.7 million.

Though some had thought the Rolland Emmerich-helmed f/x-fest could come in over $40 million, pic ended up right around where studio insiders said they were targeting. If pic holds well, it could end up topping $100 million domestically and it’s expected to do very well overseas.

Average was $10,478 per play at 3,410 theaters

Nobody had thought “10,000 BC” would come close to “300’s” $71 million bow on the same weekend last year.

Also performing decently was Disney’s “College Road Trip,” which opened to $14 million, or $5,174 per location at 2,706 playdates. Gross was just a little off from that off Martin Lawrence’s last pic, “Welcome Home Roscoe Jenkins,” which bowed to $16.2 million last month.

Mouse House is expecting a particularly strong hold for the family film as spring breaks start around the country this week.

Lionsgate’s actioner “Bank Job,” bowed at a modest $5.7 million, right around where the studio had expected. Jason Stathan starrer, which was a negative pickup for the indie studio, averaged $3,561 at 1,603 theaters.

Focus opened “Miss Pettigrew Lives for a Day” at 535 locations, where the comedy averaged $4,750 and grossed a total of $2.5 million.

New Line’s swan song “Semi-Pro” continued to foul out on its second weekend, falling a steep 62% to $5.8 million. Cume on the Will Ferrell starrer after 10 days is $24.7 million.

Sony’s “The Other Boleyn Girl” declined 51% on its second frame to $4 million, bringing cume on the period sudser to $14.6 million....
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Joshua Rich of EW:

The prehistoric action flick hunted down a victory at the box office, but the $35.7 mil gross it gathered was hardly mammoth...

Read More Here

'10,000 BC' also tops overseas

It's hard to believe that "B.C. star Steven Strait (pictured) also appeared in the teen horror flick The Covenant...From Warlock to a Hunter Caveman. He really needs a better agent...

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