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Sunday, January 30, 2011

The Devil Made You Do It

The demonic exorcism thriller The Rite scared enough moviegoers this weekend to possess the number 1 spot at the US box office...Rom com No Strings Attached comes in 2nd and it's a virtual tie for 3rd



THR

New Line and Warner Bros. exorcism pic The Rite opened on the lower end of expectations, but still won the weekend box office race with an estimated gross of $15 million from 2,985 locations.

Across the board, movies were slowed down Friday by the another storm in the Northeast, but business rebounded nicely on Saturday. And while weekend revenues were down roughly 13% from 2010, that's a narrower decline than in other recent weekends.

Paramount and Spyglass' romantic comedy No Strings Attached held better than expected, coming in No. 2 and grossing an estimated $13.7 million from 3,022 theaters for a cume of $39.7 million in its first 10 days.

CBS Films' The Mechanic, the weekend's other new entry, all but tied with Sony holdover The Green Hornet for No. 3. According to early estimates, the two pics grossed an estimated $11.5 million. That pushes Hornet's domestic cume to $78.8 million in its third weekend.

Awards frontrunner The King's Speech continued to make box office headlines, grossing an estimated $11.1 million as it expanded to 2,553 theaters after picking up 12 Oscar nominations.

Speech -- for which Tom Hooper won the Director's Guild of America top award Saturday night -- has now jumped the $70 million mark domestically. Through Sunday, Speech's cume was $72.2 million. Business was up 39% from the previous weekend, thanks to more screens.

Speech, placing No. 5 for the weekend, wasn't the only film benefiting from an Oscar bump....


Keith Staskiewic of EW

Anthony Hopkins' The Rite pulled in some scary numbers, but nothing truly terrifying...

Next Up: Cutie meets crazy as Minka Kelly welcomes her new college Roommate; And Executive Producer James Cameron helps Director Alister Grierson lead you down the depths of the unknown in Sanctum

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