James Franco options Steve Erickson's 2007 novel "Zeroville" says Variety.
The darkly comic story follows Ike 'Vikar' Jerome, a 24-year-old student who arrives in Hollywood in 1969 with dreams of breaking into the movie business. The business of course is in the midst of a seismic shift as the decline of studios leads to the rise of independent directors. Jerome soon becomes a successful film editor and embarks on a Hollywood journey that ends in both tragedy and discovery.
Robert De Niro, Brian De Palma, Ryan O'Neal, John Milius, Margot Kidder, Ali MacGraw, Paul Schrader and the ghost of Montgomery Clift are characters in the book
Franco will produce and may direct, but not star in, the film.
Miles Levy and Vince Jolivette will co-produce with shooting to start in early 2012.
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