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Wednesday, January 21, 2009

Pushing Back The End

Sony Pictures has delayed the release of Roland Emmerich's disaster epic "2012" by 3 months or so - from July 10th to November 13th according to The Hollywood Reporter.

Sony distribution president Rory Bruer:

"We've had such success with the James Bond films in November that we wanted a big tentpole film in that slot this year. We've got so many films in the summer that this is the perfect answer to that".

As far as I'm concerned the film looks pretty bad and probably should be delayed indefinitely...



The new date also allows the effects to get some more breathing room for their completion. The film is now set to open two weekends before the lucrative Thanksgiving weekend, the action epic will open opposite .Sherlock Holmes and Tooth Fairy.

The move leaves the romantic comedy I Love You, Beth Cooper as the only wide release on July 10th--for now anyway--that's going to surely change.

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