Sunday, August 09, 2009

Action Figures

A film franchise is born...

The bad reviews and an odd roll out didn't matter--G.I. Joe The Rise of Cobra took on worldwide movie-goers and won...



Pamela McClintock of Variety:

Paramount’s “G.I. Joe: The Rise of the Cobra” turned into a $100 million weapon at the worldwide box office, grossing an estimated $56.2 million domestically and approximately $44 million overseas.

“G.I. Joe,” based on the Hasbro toyline and subsequent comic book, cumed $100.2 in total, one of the top August openings of all time.

Sony’s “Julie & Julia” cooked up a solid $20.1 million from 2,354 theaters in its debut at the domestic B.O. The Meryl Streep-Amy Adams starrer placed No. 2 for the weekend after “G.I. Joe.”

Rogue Pictures’ thriller “A Perfect Getaway”--distributed by Universal--saw only modest biz in its bow. Film grossed an estimated $5.8 million from 2,159 runs to come in No. 7. ...


Adam Markovitz of EW:

$56.2M opening among best ever in August for a non-sequel; ''Julie & Julia'' a strong second at $20.1M...

Joe's success makes Paramount 3 for 3 this summer--with Transformers: Revenge of the Fallen and Star Trek...Get more analysis...

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