"It's definitely not about making it bigger 'cause we went pretty big last time and it didn’t necessarily make it better... In terms of Joe, I think it’s more about being creative with it and giving the audience something different and new. We've had two G.I. Joes now, in two very different ways, and we have to take the lessons that we learned with those two to try to make the best Joe possible. I love that it has classic storytelling. I always try to bring that back and try to make it simpler. It doesn’t have to be big, but you have to have more creative fighting and simpler storytelling, so you can enjoy it."
Chu explained that his commitment to the third "G.I. Joe," and to making the series better, meant that he had to vacate the new long-in-development live-action film reboot of the toy line "Masters Of The Universe":
"It was timing. We did so much for Masters, and the script is awesome. I love that project. I would have loved to do it. The problem with Joe is that we have a specific timeline and I need to be on that timeline. Masters wasn’t ready to go, at that moment. And I have a loyalty to G.I. Joe. I don’t feel like I’ve fulfilled the promise I gave, to bring everything I love about Joe to the script. I feel like we did a lot of foundational stuff. We cleared the way. We brought the movie back to life, but at the same time, there’s so much more to do, to make it even better. I learned a lot on the last one and I want to put that into practice and make this one even better, and make it have life for many, many movies in the future, whether I’m doing them or not."
Chu says the third "G.I. Joe" will probably shoot sometime this year with pre-production underway
Snow White and the Huntsman writer Evan Daugherty is currently working on the script for Hasbro and Paramount.
Lorenzo di Bonaventura is back to produce the film.
"Retaliation" made $371 million worldwide. 2009's G.I. Joe: The Rise of Cobra made $302 million.
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