Sunday, August 20, 2006

"The Decision Of The Council Will Now Be Heard"...

An answer, to the question of whether or not a sequel to Superman Returns, will be produced, has been given. And the result, really should come, as no surprise... As I predicted just six days ago, the announcement comes just close enough to the studio's stated goal of a $200 million domestic run, to allow for spin in either direction. The film's total U.S. gross, as of this post, now stands at an estimated $194,165,746 (figure courtesy Box Office Mojo)

Posted on Yahoo Movies (via The Hollywood Reporter) on Friday, the article "X-Men" vs. "Superman", examines the success of X-MEN:The Last Stand in relation to that of Superman Returns.

Within the article, Warner Bros. production president Jeff Robinov said this:

"'Superman Returns' will be profitable for us. We would have liked it to have made more money, but it reintroduced the character in a great way and was a good launching pad for the next picture. We believe in Bryan and the franchise. Clearly, this was the most emotional and realistic superhero movie ever made."

I love how he uses the word "realistic" to describe the film--Very lofty spin... Ever Made? Really? How does one qualify a comic book film as the most realistic?

Meanwhile, studio President Alan Horn told LA Times staffer Claudia Eller that he expected "Superman Returns" to continue making money, and has plans for a sequel film...

Horn expects "Superman Returns" to eventually gross about $400 million worldwide, more than last year's hit "Batman Begins." Nonetheless, "Superman" fell at least $100 million short of his expectations.


"I thought it was a very successful movie, but I think it should have done $500 million worldwide," Horn said. "We should have had perhaps a little more action to satisfy the young male crowd."

More action and less bloated storyline...

Still, he's betting Warner has firmly reestablished the "Superman" franchise and is planning another installment for summer 2009.

The second coming of Superman is gonna happen...Where do we go from here?

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