Sunday, March 27, 2011

Wimpy Kid Still Has Punch

Rodrick Rules the cineplex-Thanks to that Diary of a Wimpy Kid! While  Sucker Punch  came in below expectations....




Pamela McClintock of THR

Fox 2000's kids sequel Diary of a Wimpy Kid: Rodrick Rules easily won the weekend box office race, grossing a hearty $24.4 million and delivering Fox a new franchise. Warner Bros.' Sucker Punch wasn't as lucky, grossing $19 million in a soft start for the action-fantasy.

Rodrick Rules came in ahead of the original Diary of a Wimpy Kid, which opened a year ago to $22.1 million. The sequel, which cost a modest $18 million to produce, enjoyed a mammoth uptick in business on Saturday thanks to family traffic.

Warners had expected Zack Snyder's Sucker Punch--which cost $75 million to produce--to clear $20 million in its opening, but said on Sunday it was nevertheless pleased with the outcome. Warners is a huge supporter of Snyder, who is directing the upcoming Superman: Man of Steel.

Rodrick Rules drew an A- CinemaScore; Sucker Punch, a B-.

Holdovers Limitless and The Lincoln Lawyer both enjoyed strong holds in their second weekend, coming in No. 3 and No. 4 respectively.

Limitless, a win for Relativity Media's new distribution operation, fell 19% to an estimated $15.2 million for a cume of $41.3 million in its first 10 days.

Lionsgate's The Lincoln Lawyer fell 17% to an estimated $10.9 million for a cume of $28.8 million.

Paramount's Rango crossed the $100 million mark over the weekend, as did Sony's Adam Sandler-Jennifer Aniston romantic comedy Just Go With It. They are the first 2011 releases to clear $100 million.

Rango came in No. 5 for the weekend, falling 32% to an estimated $9.7 million for a cume of $106.3 million in fourth weekend...


John Young of  EW

'Wimpy Kid' silences 'Sucker Punch'

Next Up: Jake Gyllenhaal goes all Groundhog Day for Duncan Jones in Source Code; James Marsden meets EB (Russell Brand) in the Easter pic HOP; And get freaked out by the horror film  Insidious

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